Blogging for People Who Should: an introduction to social media

February 9, 2010
6:30-8:30pm
Centre for Social Innovation
215 Spadina Avenue, Suite 400
$200 including refreshments (8 participants max)
Register for the workshop here

If you are doing work in the social sector and want people to know about it, this workshop is for you. Blogging for People Who Should is both an introduction to the science of blogging (and social media) and a workshop on the art of telling your story online in an authentic and engaging way. Over the course of four evenings, you will learn how to:

  • put together a basic blogging plan that works for you
  • learn how to define your online identity, including privacy issues
  • join and initiate conversations on the web
  • make sure your message is being heard by your target audience
  • find and use the blogging tools that will work for you
  • extend the reach of your blog with other tools (including twitter and facebook)
  • monitor and measure the impact of your efforts

    Eric Squair will be leading the sessions. He has been blogging, and teaching people to blog, at organizations such as Greenpeace Canada and Make Poverty History, since 2003.  He works out of the Centre for Social Innovation, facilitating email, web and social media capacity and strategy for non profits and independent businesses. You can learn more about the blogging course, including a synopsis of the sessions and answers to frequently asked questions here.

Members