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Online Marketing with Google AdWords

Date: 
May 7, 2014 - 6:00pm - 9:00pm
Location: 
Centre for Social Innovation Spadina

Online Marketing with Google AdWords - May 7

 


• ONLINE MARKETING
WITH GOOGLE ADWORDS •

Wednesday May 7, 2014, 6pm-9pm
Centre for Social Innovation
215 Spadina Ave, Toronto

 

Crowdfunding Workshop (Marketing Your Campaign)

Date: 
March 24, 2014 - 7:00pm - 9:00pm
Location: 
Centre for Social Innovation (Spadina)

Overview

Don’t miss Part 2 of Branding for Social Good at the CSI Annex

Date: 
January 31, 2013 - 6:30pm - 8:30pm
Location: 
Centre for Social Innovation Annex

At the heart of all successful marketing is a strong brand message.

Great brands clearly demonstrate the relationship between their business and their customer. They are clear about what they have to offer, why people choose a particular product or service and how it makes them feel. When applied with focus and purpose, branding is the quickest way to build trust, grow customer loyalty and make a positive contribution to society.

Don’t miss Part 1 of Branding for Social Good at the CSI Annex

Date: 
January 24, 2013 - 6:30pm - 8:30pm
Location: 
Centre for Social Innovation Annex

At the heart of all successful marketing is a strong brand message.

Great brands clearly demonstrate the relationship between their business and their customer. They are clear about what they have to offer, why people choose a particular product or service and how it makes them feel. When applied with focus and purpose, branding is the quickest way to build trust, grow customer loyalty and make a positive contribution to society.

Driving Breakthrough Innovation in Financial Services

Date: 
April 19, 2012 - 7:30am - 10:00am
Location: 
One King West, Melinda Gallery (King & Yonge)

Today’s financial services marketers are challenged by a marketplace that seems to change more rapidly every single day. If you’re not innovating – developing new products, services and pioneering new communication channels – you can quickly become irrelevant.

Innovating in our industry doesn’t come easy. You face resistance from many angles, you have to fight a culture of risk avoidance and overcome short-sighted, execution-focussed strategies. Innovating often feels impossible, yet some do it on a daily basis. But how?

Demystifying Mobile Marketing: Trends, Opportunities, and Strategic Drivers

Date: 
April 12, 2012 - 7:30am - 10:00am
Location: 
CMA Building

Today’s consumers are hyper-connected, informed and vocal, utilizing mobile devices to navigate the world around them, stay informed, entertained and plugged into the digital landscape.

Social Media and Your Brand: How to create social media content that supports your brand

Date: 
March 7, 2012 - 6:30pm - 8:00pm
Location: 
Centre For Social Innovation Annex

Social Media and Your Brand:
How to create social media content that supports your brand

This 90 min session is designed to introduce you to the components of creating a social media strategy that is human, heart-centered and aligned to the driving principles of your personal or organizations brand and marketing objectives.

We will explore:

Social Media and Your Brand: How to use social media to support your personal or corporate brand strategy

Date: 
February 9, 2012 - 6:00pm - 8:00pm
Location: 
Centre For Social Innovation Annex

Want to start using social media, but you’re not sure where to start? Are you using social media but not really sure why? Are you still wondering if social media has any real value?

This 2-hour session will introduce you to the components of creating a social media strategy for your personal brand or organization.

We will explore:

- Why social media isn’t going away
- The essential brand components to include in a social media strategy
- How to build social media content in a brand conscious way

How to Sell Your Expertise on LinkedIn and During an Interview

Date: 
December 13, 2011 - 6:30pm - 8:30pm
Location: 
Centre for Social Innovation Spadina, Think Tank

 - What is the most effective way to position yourself during an interview?

 - How do you use LinkedIn to sell your expertise online?

Spotlight Series: How to Engage Communities!

Date: 
November 10, 2011 - 6:30pm - 10:30pm
Location: 
Centre for Social Innovation Spadina

Spotlight Series: How to Engage Communities!

BlueOrange – MIM is launching its first spotlight speaking series beginning with a three part event focused on "How to Engage Communities". Each speaking event will be cumulative beginning with a breakdown of the digital community and culminating with high level blueprint for making the theory a reality. Attendees will leave with an intimate understanding of the methods and strategies that marketers employ in today’s dynamic consumer society.

 

Topic: The Anatomy of a Digital Community

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